• Our Vision

    To be the number one developer of brands and products for the outdoor lifestyle markets.

  • Our Purpose

    To improve the lives of our consumers by providing products of superior value that promote a healthy outdoor lifestyle, create precious memories and experiences, enhance safety and protection from harm, increase mobility and comfort, and feature the latest technologies to better accomplish outdoor activities.

  • Our Core Values

    • Ethics
    • Hard Work
    • Realizing Our Potential
    • Continuous Learning
    • Customer Focus
    • Innovation and Creativity

  • Statement of Quality

    Sellmark’s culture of continual improvement provides an exceptional customer experience by delivering unique, reliable products and services that exceed expectations at the best value on the market.


Tim Hewitt Joins Sellmark Corporation® as VP of Marketing

(MANSFIELD, TEXAS) – Sellmark Corporation®, a Mansfield-based company focused on delivering shooting, hunting and first responder brands to the outdoor market is pleased to announce the appointment of Tim Hewitt to Vice President of Marketing. “I am pleased to have Tim join our leadership team as Marketing VP. His strong brand marketing and effective team building experience will be a great asset to new branding and our overall growth,” stated Sellmark President, James Sellers.
Hewitt brings a wealth of marketing experience to his role in leading the company’s marketing efforts. “Leadership roles in advertising and corporate marketing, including branding, fully integrated marketing campaigns and product launches for major retailers gave me the background I have today while my grandparents and step-father instilled my passion for hunting, shooting and the outdoors.”
“I am excited about the opportunity to feed my outdoor passion while driving our marketing efforts into the future. I’m also excited about working with the amazing marketing and sales teams. They’ve done a fantastic job growing the company and establishing some really cool and unique brands,” Hewitt added.
Home to Sightmark®, Firefield®, Pulsar, 12 Survivors™ and Southern Crossbow™, Sellmark manufactures a wide array of products from day and nighttime hunting optics, military-inspired weapons accessories, camping and survival gear, to crossbows. These brands represent several markets growing in more than 50 countries and many quality retailers in every state. Sellmark recently underwent a $2 million expansion, doubling the facility in size to keep up with growth.
Hewitt resides in Fort Worth with his wife, Lisa, and three children. Outside of work, he’s involved in church leadership and enjoys outdoor family fun, including shooting, fishing and camping.